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Increasing Your Social Media ROI


                      Some small businesses end up fizzling out of social media marketing when they aren’t generating revenues. Instead of giving up on social media, businesses need to make sure they find the right people, send out the right message and [...]

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Useful Social Media Metrics


            It’s a fact that lots of people and businesses are using social media to connect and engage with the world around them. We may see brands and advertisements in everyday life, but they cannot interact with people the way they can through social media. [...]

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Twitter Tools To Boost Social Media Marketing


            If your business is searching for new, creative ways to utilize Twitter, there are some new tools available to help do the trick. These three, free tools offer unique ways to help boost your business above your competition on Twitter. 1. inboxQ inboxQ is [...]

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YouTube/Google+ Integration News


          Recently, Google has started urging users to change their YouTube user names into their Google+ profiles. This would mean that when commenting or posting videos onto YouTube, your Google+ name and picture would appear next to that post. Be aware that now YouTube will ask [...]

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The Secrets To Twitter Optimization


          If you think you don’t have enough time for Twitter, think again! Twitter is really very simple to use. It simply requires that you share your experiences and opinions that your company stands for. The reason Twitter is such a popular site is because it [...]

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Understanding the Point of Social Media


                  Grasping the big picture of social media can be hard for some marketers. Just because you have a Twitter account for your company doesn’t mean that your involvement on that account should be the focus of all your social media marketing [...]

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Being A Communicator With Social Media


        With social media, it is clear that there are lots of different people and personalities using these sites. When promoting a brand or business, there seem to be three distinct personality types that stand out on social media. The first category is celebrities, labeled with “narcissistic” [...]

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Pingdom Finds Facebook Found Most On Homepages


        24.3% of the 10,000 websites online have an official Facebook integration on their homepage. According to research by Pingdom, about half of these top home pages link to Facebook, and 7.3% include the  Facebook “Like” button. Among the largest and most heavily trafficked websites, Facebook integration [...]

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Using Twitter’s Hashtags For Social Media Marketing


          When looking at various tweets on your homepage in Twitter, it’s common to see words and phrases with a hashtag (#) before them. The hashtag serves a valuable purpose on Twitter, which is to link several tweets into a single category or conversation. Hashtags on [...]

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