One of the clear benefits to online marketing is that your results are measurable. As a marketer, one of your biggest priorities is determining if your campaigns are working and returning ROI. PPC Advertising through Google Adwords is one of the most measurable online mediums. Adwords provides a variety of [...]
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Recently, Google has started urging users to change their YouTube user names into their Google+ profiles. This would mean that when commenting or posting videos onto YouTube, your Google+ name and picture would appear next to that post. Be aware that now YouTube will ask [...]
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Google’s newest widget, Google+ Badges for brand pages, lets brands use Google’s social network to promote their presence. Similar in form and function to Facebook’s Like Box social plugin, Google+ Badges lets users either +1 a webpage, or add that webpage to their Google+ circles. While it doesn’t have [...]
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Google’s latest feature AdWords, “Dynamic Search Ads” indexes your website for changes, takes keywords for your site and composes a unique search ad based off of search queries you haven’t used in AdWords. Based on what was searched in Google, it generates a dynamic headline. This headline [...]
Continue reading...Watch this quick video from Google about Google+ and your business! Google+, Businesses and Beyond Want to apply to be a part of the Google+ Business Launch? Sign up at: http://goo.gl/zq95C Stay tuned for more! Share this:ShareStumbleUponDigg
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Did You Know: Google is constantly creating and testing new innovative ideas across their entire network. They only release the new products to a select number of users as testing, however, frequently you can submit your information for consideration for the programs. Each of the new additions to Adwords, Analytics, [...]
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Pay Per Click Advertising can be outrageously expensive with little return, or, the sky can be the limit. Time, patience, and a little tracking can go a long way when it comes to optimizing your PPC Campaign. How you choose to use relevant keywords will drastically change your keyword quality [...]
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Okay, the news is a week old and many have already been affected by the aftermath – Google has demonstrated its power once again. Some online companies have cut jobs 10% not because of a recession, but because Google now views their site as not supplying pertinent information. Read more [...]
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